FMC India launches joint campaign with Maharashtra Department of Agriculture on crop protection

September 01, 2022, Maharashtra: FMC India has today launched the third year of its campaign to raise awareness of safety and responsible management of pesticide use for the farming community in Akola district of Maharashtra. The campaign is in partnership with the Maharashtra Department of Agriculture.

This year’s campaign focuses on an initiative launched by FMC India in Akola in 2020, to promote the adoption of safe farming practices aimed at preventing accidental cases of poisoning within the farming community.

Elaborating on the awareness campaign, Mr. Ravi Annavarapu, President of FMC India said, “FMC is heavily invested in the welfare of the farming community in India. As such, we have been training farmers in safe and sustainable farming practices for many years. Our campaign in 2021 has reached 7,500 farmers in the various villages of Akola, and we strongly believe that this year’s campaign will reach new levels and reach an even wider community of farmers to improve their awareness and knowledge.

As part of the campaign, FMC India is working with the government’s agriculture department, health department and Krishi Vigyan Kendra (Agricultural Extension Centers in India) to organize farmer meetings and education sessions on the appropriate use of pesticides in different harvest seasons and crop varieties. Mobile vans are mobilized on a large scale to ensure education sessions are delivered to a large number of villages and farmers across Akola.

This year’s campaign was launched in the presence of honorable guests including Akola District CEO Saurabh Katiyar, Akola District Chairman Zila Parishad, Pratibhatai Bhojane, Additional CEO Dr Saurabh Pawar, Superintendent of Agriculture of Akola District, Mr. Aaarif Shah, Former President of Zila Parishad, Mrs. Pushpatai. Ingale, Akola District Agriculture Development Officer, Mr. Muralidhar Ingale, District Quality Controller, Milind Janjal along with FMC India Regional Marketing Manager, Mr. Hiraman Mandal.

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